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11/11/2016
Nothing but NET
A game changing plan helped CalRAM stand out at the RAPID trade show event held this May in Orlando, Florida. By implementing a new strategic message, "Nothing but NET", alongside supporting graphics that positioned them as an innovator and leader in the additive manufacturing industry. The collective plan had a major impact with attending visitors and increased foot traffic in the booth. While in the booth, attendees were asked to partake in shooting hoops at a 3D printed basketball net.