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Pro Bono | American Cancer Society
The Eric Carle Museum of Picture Book Art Blandford Ski Area Westfield Fair American Cancer Society United States Classic Racing Association Northampton Arts Council Ad Club of Western Massachusetts American Historic Motorcycle Racing
    • Client: American Cancer Society
    • Creative: An Evening of Hope Gala Materials
    • The local chapter of this well-known charitable organization was looking to have a more unified look and voice for the collateral pieces it used to raise awareness, encourage sponsorship, and promote attendance of its Evening of Hope Gala. Working closely with gala coordinators, LSHD developed a range of materials that conveyed the compassion and hope that surrounded the fundraiser, while adding sophistication and elegance. Ranging from print ads to programs, our executions capture the importance of the evening and employed language and imagery that reflected the selected theme for the black tie affair.